The following is a comparison of the maximum EBook royalty rates offered by Amazon.com, Barnes & Noble, Apple iBookstore, etc. This is the percent of the book’s list price that the publisher (or you, if self-publishing) will receive if an EBook is sold through the following vendors:

List Price Amazon.com* Barnes & Noble Apple iPhone/iPad Smashwords
FREE 0% 0% 0% 0%
$0.99-$2.98 35% 40% 70% 60%-85%*
$2.99-$9.99 70% 65% 70% 60%-85%*
$10-$199.99 35% 40% 70% 60%-85%*
$200+ 0% 0% 0% 0%

Notes:

  • Amazon: For books between $2.99-$9.99, Amazon has a 15¢ per MB delivery charge (based on the book’s size) with a minimum delivery charge of 1¢. The delivery charge is subtracted from the book’s list price before royalties are calculated. Books <$2.99 or >$9.99 don’t have a delivery charge.
  • Smashwords: This is Smashword’s royalty rate. Whoever they sell through takes a percentage of the royalties, and then Smashwords takes percentage of that.
    • E.g. If Smashwords (65% royalty) sells a $1 book through Amazon (35% royalty), you get:

      • $1 x 35% (Amazon) = 35¢ x 65% (Smashwords) = 23¢ royalty
  • None of these vendors allow you to sell books priced lower than $0.99 (unless they’re FREE), or over $199.99.

For a complete description of these royalty rates, visit here: